What everyone should know about Facebook’s Timeline for Business pages
You may have already noticed that Facebook just came out with a whole new look called Timeline. If you have a business page, there are some things you need to know.
How the cover photo works
The cover photo is a new Facebook feature that allows you to show your business to its best advantage. Your business’s cover image can be 851 x 315 pixels. Think of the cover image as a billboard for your business. It’s the first thing people visiting your page will see.
Facebook has some restrictions on what the content of the Facebook cover image can and can’t contain. You can’t use:
- Price or purchase information, such as “40% off” or “Download it at our website”
- Contact information, such as web address, email, mailing address or other information intended for the Page’s “About” section
- References to user interface elements, such as Like or Share, or any other Facebook site features
- Calls to action, such as “Get it now” or “Tell your friends”
How do I use the Profile Picture?
Profile images are now 180 x 180 pixels. Intuit recommends that you use your brand’s logo as your profile picture.
What should I include in the About section?
The About section is right below the profile image. Use this section to give your visitors a brief introduction about your business. Keep this short, sweet, and make your visitors want to learn more about your brand.
Can I hide posts I don’t want?
With Timeline, Facebook allows you to highlight posts that are more engaging and hide stories that aren’t.
You can also “pin” some posts so that they appear at the top of your timeline for your visitors to see. You can pin posts up to 7 days.
How tabs work now
If you’ve added Intuit Website’s SimpleStore to your Facebook business page, you need to make sure your store shows up prominently on your Facebook page. Your store used to appear in a tab on the left side below your profile pages. Because of Timeline, your tabs have changed.
On your Facebook Timeline page, look for the drop-down icon.
When you click it, you’ll see more application icons, including your store. Click the store. Click the pencil icon to move this Store tab to a position you like. Make sure your store tab is among the first four tabs so that users can easily access your Facebook store.
For more information on Facebook Timeline, check out these links:
