Archive for the ‘Website Building Tips’ Category
Should You Build a Mobile Version of Your Website?
Smartphone penetration in the global market has never been higher, which has most marketing strategists clamoring to tell you that a mobile version of your site is an absolute must. But hold on a second – could this default recommendation really be true for all business owners? Let’s take a moment to analyze whether or not a mobile version is really necessary for your website. Truth be told, there’s a …
Color Theory 101: Creating the “Mood” of Your Website
Design frequently gets the short end of the stick in the website building world – whether due to new webmasters who simply pick the colors they like the most or due to more experienced builders who emphasize function over form. However, the colors you select for your site may be just as important as your navigation structures or content development, so pay special attention to the colors you select and …
7 Proven Headline Formulas That Capture Your Reader’s Attention
According to most estimates, you only have a few seconds to capture the attention of the visitors who stumble across your website before they make that vital decision of whether to stay and investigate more of your content or click the back button on their browser windows and explore other options. With this in mind, you’ve got to do something dramatic to ensure they stick around, and for nearly all …
7 Tips for Reducing Your Bounce Rate
As the role of traditional SEO markers – including keyword density and meta tags – diminishes in importance, new metrics must be identified and implemented in order to take their place. One of these measurements that’s seeing an increase in relevancy is the “bounce rate” of your site’s landing pages – that is, the number of visitors that land on your site and exit from the same page, without viewing …
Grow Your Website with Guest Posts
Building and launching your own website is hard enough – but what are you supposed to do when you open your doors and find out that, despite your expectations, people aren’t lining up to check out your products? This is the struggle that most website owners face. No matter how good your content or your products are, they aren’t going to make you successful if you don’t have traffic coming …
How Intuit Websites Save You Money
If you’re in the process of starting your first ecommerce business, you know that every penny counts. In fact, saving money in one area – like your website design – could mean the difference between fully stocking your store at its launch or flying by the seat of your pants and hoping that no one orders those few items you haven’t yet been able to purchase. As you’re planning ahead …
How to Write Web Content Quickly
Websites run on content. Whether it’s the descriptive text used to spice up your product pages, the “About Us” page that tells prospective customers why they should do business with you or the blog updates that help improve your site’s search engine optimization while forming a connection with your clients, the bottom line is this – you need web content and you need lots of it! But you’re a business …
What to Look for in an Ecommerce Site Builder
Making the decision to launch an ecommerce website is no small feat – so why shoot yourself in the foot before you even get started by choosing an ecommerce site builder that isn’t right for your needs? There are so many options in today’s market that you don’t need to settle. Instead, take the time to consider the following factors before making your decision: Pricing – The price is right! …
Building Traffic to Your Site with Web Video
Traffic is the lifeblood of every web business. After all, it doesn’t matter how good your site’s content is if no one ever shows up to read it! If you’re struggling to get enough eyeballs on your page to justify the time and energy you’ve invested in building it, one of the fastest ways to get traffic to your site is with a well-executed, well-optimized web video. If that sounds …
7 Ways to Build Backlinks to Your Site
Backlinks are the currency of the internet – no matter how search engine ranking factors change in the future, the fact will always remain that search engine spiders rely on backlinks to find new sites and evaluate the popularity of the sites in their indexes. What this means is that you’re never going to go wrong by focusing on your backlink building efforts. Of course, not all links are created …