Archive for the ‘Website’ Category
Champagne, Resolutions, and a Whole Lot of Sites We Love
I still remember the night. Surrounded by family and friends in San Francisco with a glass of bubbly and a head full of resolutions that I was committed to achieving in the upcoming year. It was New Year’s Eve and 2011 was approaching faster than a honey badger could lick honey out of a beehive. My resolutions swarmed in my mind with excitement and eagerness. Spend more time with my …
5 Steps to Taking Better Website Photos
They say a picture is worth a thousand words, and this is doubly true of website photos, which must both communicate information about an item to a potential buyer and make it look appealing enough to buy. So forget about putting up a couple of quickly taken, poorly thought out product snapshots up on your site. For the amount of time you’ve invested in building your website, it’s worth spending …
Should You Build a Mobile Version of Your Website?
Smartphone penetration in the global market has never been higher, which has most marketing strategists clamoring to tell you that a mobile version of your site is an absolute must. But hold on a second – could this default recommendation really be true for all business owners? Let’s take a moment to analyze whether or not a mobile version is really necessary for your website. Truth be told, there’s a …
7 Sure-Fire Strategies for Building Traffic to Your Site
As a website owner, you can never have enough traffic, as more traffic generally results in more leads and more sales. So if you’re struggling to get enough eyeballs on your site to generate the amount of interest and income you’re looking for, check out the following seven techniques to drive more of these valuable visitors to your site. Strategy #1 – Deliver Great Content The number one, “Golden Rule” …
Grow Your Website with Guest Posts
Building and launching your own website is hard enough – but what are you supposed to do when you open your doors and find out that, despite your expectations, people aren’t lining up to check out your products? This is the struggle that most website owners face. No matter how good your content or your products are, they aren’t going to make you successful if you don’t have traffic coming …
Expand Your Reach by Selling Online with Facebook
As a small business owner, you want your products or services to be available everywhere your customers are. Given today’s prevalence of online shopping, setting up e-commerce capabilities on your website is a natural first step to extending the reach of your customer base. And now, social media sites are offering even more ways to find and engage with new and existing customers. With Americans now spending more than 50 …
How Intuit Websites Save You Money
If you’re in the process of starting your first ecommerce business, you know that every penny counts. In fact, saving money in one area – like your website design – could mean the difference between fully stocking your store at its launch or flying by the seat of your pants and hoping that no one orders those few items you haven’t yet been able to purchase. As you’re planning ahead …
How to Write Web Content Quickly
Websites run on content. Whether it’s the descriptive text used to spice up your product pages, the “About Us” page that tells prospective customers why they should do business with you or the blog updates that help improve your site’s search engine optimization while forming a connection with your clients, the bottom line is this – you need web content and you need lots of it! But you’re a business …
What to Look for in an Ecommerce Site Builder
Making the decision to launch an ecommerce website is no small feat – so why shoot yourself in the foot before you even get started by choosing an ecommerce site builder that isn’t right for your needs? There are so many options in today’s market that you don’t need to settle. Instead, take the time to consider the following factors before making your decision: Pricing – The price is right! …
Building Traffic to Your Site with Web Video
Traffic is the lifeblood of every web business. After all, it doesn’t matter how good your site’s content is if no one ever shows up to read it! If you’re struggling to get enough eyeballs on your page to justify the time and energy you’ve invested in building it, one of the fastest ways to get traffic to your site is with a well-executed, well-optimized web video. If that sounds …