{"id":7392,"date":"2022-08-11T11:57:07","date_gmt":"2022-08-11T18:57:07","guid":{"rendered":"https:\/\/intuitblog.com\/?p=7392"},"modified":"2022-11-09T14:47:35","modified_gmt":"2022-11-09T22:47:35","slug":"bringing-people-together-through-the-power-of-coffee-and-tea","status":"publish","type":"post","link":"https:\/\/www.intuit.com\/blog\/global-stories\/customer-stories\/bringing-people-together-through-the-power-of-coffee-and-tea\/","title":{"rendered":"Bringing people together through the power of coffee and tea"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Step inside the vibrant San Jose coffee shop that is Nirvana Soul and you\u2019ll see a mural sprinkled with phrases like \u201cBlack owned\u201d and \u201cfollow your dreams.\u201d The words have special meaning to sister co-founders Be\u2019Anka Ashaolu and Jeronica Macey. Perhaps especially resonant, given the events of the past two years, is this declaration: \u201cWe can do hard things.\u201d\u00a0<\/span><\/p>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"en\" dir=\"ltr\">Sisters, co-founders, and <a href=\"https:\/\/twitter.com\/QuickBooks?ref_src=twsrc%5Etfw\" target=\"_blank\">@QuickBooks<\/a> customers Be\u2019Anka Ashaolu and Jeronica Macey opened <a href=\"https:\/\/twitter.com\/NirvanaSoulSJ?ref_src=twsrc%5Etfw\" target=\"_blank\">@NirvanaSoulSJ<\/a> during the pandemic, determined to make their dream a reality. <\/p>\n<p>Now with three locations, including one on the Intuit campus, they offer up their secrets to success.<\/p>\n<p>&mdash; Intuit (@Intuit) <a href=\"https:\/\/twitter.com\/Intuit\/status\/1564318925365489664?ref_src=twsrc%5Etfw\" target=\"_blank\">August 29, 2022<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400;\">Be\u2019Anka and Jeronica have proven they can do hard things many times since they launched their coffee shop in September 2020. After a long delay, their small-business loan had just gone through. They were committed to launching, even though it was the middle of the COVID-19 pandemic. \u201cWe just thought this would pass, right?\u201d says Be\u2019Anka, who serves as chief marketing officer for the business while holding down a day job as a marketing VP at a software company. \u201cNo one knew how bad it was.\u201d\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-7397\" src=\"https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/295-0T5A5495.jpg?w=300\" alt=\"Colorful coffee shop with a pink ceiling, lofted seating area and green counter.\" width=\"300\" height=\"200\" srcset=\"https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/295-0T5A5495.jpg 6720w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/295-0T5A5495.jpg?resize=150,100 150w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/295-0T5A5495.jpg?resize=300,200 300w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/295-0T5A5495.jpg?resize=768,512 768w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/295-0T5A5495.jpg?resize=1024,683 1024w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/295-0T5A5495.jpg?resize=1536,1024 1536w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/295-0T5A5495.jpg?resize=2048,1365 2048w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/295-0T5A5495.jpg?resize=740,493 740w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/295-0T5A5495.jpg?resize=1440,960 1440w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/295-0T5A5495.jpg?resize=720,480 720w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\u00a0 \u00a0<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-7395\" src=\"https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/236-0T5A5394.jpg?w=300\" alt=\"Exterior of a downtown coffee shop with a pink awning.\" width=\"300\" height=\"200\" srcset=\"https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/236-0T5A5394.jpg 6720w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/236-0T5A5394.jpg?resize=150,100 150w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/236-0T5A5394.jpg?resize=300,200 300w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/236-0T5A5394.jpg?resize=768,512 768w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/236-0T5A5394.jpg?resize=1024,683 1024w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/236-0T5A5394.jpg?resize=1536,1024 1536w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/236-0T5A5394.jpg?resize=2048,1365 2048w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/236-0T5A5394.jpg?resize=740,493 740w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/236-0T5A5394.jpg?resize=1440,960 1440w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/236-0T5A5394.jpg?resize=720,480 720w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Today, Nirvana Soul is going strong, including hiring more staff and baristas to support their growing business. In April, it opened a second coffee shop in Cupertino and it opened a third location for Intuit employees at <a href=\"https:\/\/www.intuit.com\/company\/locations\/\" target=\"_blank\">Intuit\u2019s Mountain View campus<\/a>. The San Jose location hosts corporate events and gigs for local artists and other members of the community.\u00a0<\/span><\/p>\n<h3><b>Secrets to success<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Among the secrets to the team\u2019s success is applying the lessons they learned pre-launch from other coffee shop owners. They also have gotten strong support from the community they love and serve. And they\u2019re committed to offering customers a unique, high-touch experience that gives them a break from the hustle of Silicon Valley.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cIt&#8217;s been a whirlwind,\u201d Be\u2019Anka says. \u201cThere\u2019s been a lot of learning, a lot of messing up, but we were ready for that no matter what. The pandemic was just another layer to that.\u201d<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-7394 alignleft\" src=\"https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/93-628A5482.jpg?w=300\" alt=\"Smiling coffee shop owner.\" width=\"300\" height=\"200\" srcset=\"https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/93-628A5482.jpg 6720w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/93-628A5482.jpg?resize=150,100 150w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/93-628A5482.jpg?resize=300,200 300w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/93-628A5482.jpg?resize=768,512 768w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/93-628A5482.jpg?resize=1024,683 1024w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/93-628A5482.jpg?resize=1536,1024 1536w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/93-628A5482.jpg?resize=2048,1365 2048w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/93-628A5482.jpg?resize=740,493 740w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/93-628A5482.jpg?resize=1440,960 1440w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/93-628A5482.jpg?resize=720,480 720w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">As a global technology platform, Intuit helps customers like Be\u2019Anka and Jeronica overcome their most important financial challenges. Our innovative <a href=\"https:\/\/www.intuit.com\/products\/\" target=\"_blank\">products and services<\/a> improve our customers\u2019 lives, opening expanded possibilities. We\u2019re there for our customers in their important life moments\u2014whether you\u2019re launching your dream business, paying down your college loan, or getting the invoices out on time so that <a href=\"https:\/\/quickbooks.intuit.com\/payroll\/?sc=seq_intuit_proll_click_nav\" target=\"_blank\">you get paid<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nirvana Soul has always been about more than growing the bottom line. The company\u2019s mission is to bring people together through the power of coffee and tea. Be\u2019Anka and Jeronica also want to inspire other would-be entrepreneurs\u2014especially <a href=\"https:\/\/www.intuit.com\/blog\/customers\/30-black-owned-businesses-to-shop-this-black-business-month\/\" >Black-owned businesses<\/a>\u2014to reach for their dreams. And they want to help people expand to fulfill what they see as yet-to-be realized potential.<\/span><\/p>\n<h3><b>Taking care of business<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">To reach their own dreams for Nirvana Soul, Be\u2019Anka and Jeronica rely on their chief financial officer and an in-house accountant who uses <a href=\"https:\/\/quickbooks.intuit.com\/\" target=\"_blank\">QuickBooks<\/a> to keep the company\u2019s finances in order. It\u2019s a crucial part of running the business because bookkeeping isn&#8217;t the sisters\u2019 forte.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-7393 alignright\" src=\"https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/61-628A5430.jpg?w=300\" alt=\"Black female coffee shop owner serves a customer while wearing a mask.\" width=\"300\" height=\"200\" srcset=\"https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/61-628A5430.jpg 6720w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/61-628A5430.jpg?resize=150,100 150w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/61-628A5430.jpg?resize=300,200 300w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/61-628A5430.jpg?resize=768,512 768w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/61-628A5430.jpg?resize=1024,683 1024w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/61-628A5430.jpg?resize=1536,1024 1536w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/61-628A5430.jpg?resize=2048,1365 2048w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/61-628A5430.jpg?resize=740,493 740w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/61-628A5430.jpg?resize=1440,960 1440w, https:\/\/intuitblog.com\/wp-content\/uploads\/2022\/08\/61-628A5430.jpg?resize=720,480 720w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u201cJeronica just wants to talk to customers, and I am basically online or at my other job,\u201d Be\u2019Anka says. \u201cAnd so it would be super easy for us to lose sight of that, but we know we can&#8217;t. It&#8217;s probably the most important thing to keep track of.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using QuickBooks, their accountant can easily show them snapshots of revenue and expenses, forecasts for the coming quarter, daily sales, and so on. Be\u2019Anka can also keep up to date via a smartphone app. \u201cWe didn&#8217;t have to be numbers people necessarily, but we did need a numbers person,\u201d she says.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Running a small business like Nirvana Soul carries meaning far beyond turning a profit. In addition to the financial stakes, there are human relationships and family considerations, as well as the livelihoods of employees and the impact on the larger community.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Be\u2019Anka wants Nirvana Soul to eventually expand to 20 coffee shops in the San Jose area so they can inspire even more people to dream bigger. We\u2019re here to help every step of the way and can\u2019t wait to see what their future holds. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Step inside the vibrant San Jose coffee shop that is Nirvana Soul and you\u2019ll see a mural sprinkled with phrases like \u201cBlack owned\u201d and \u201cfollow your dreams.\u201d The words have special meaning to sister co-founders Be\u2019Anka Ashaolu and Jeronica Macey. Perhaps especially resonant, given the events of the past two years, is this declaration: \u201cWe<\/p>\n","protected":false},"author":151418428,"featured_media":7396,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rkv_browse_by_id":0,"rkv_cta_id":0,"rkv_optimize_for_pagespeed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"useModifiedDate":false,"customPublishDate":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1373,237495965],"tags":[237496383,237496385,237496384,1466],"intuit_collection":[],"intuit_series":[],"coauthors":[1399,237496448],"class_list":["post-7392","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-stories","category-global-stories","tag-black-owned-business","tag-female-entrepreneurs","tag-quickbooks-customer","tag-small-business"],"yoast_head":"<!-- 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