At the outset of the 2022 tax season, the TurboTax team set a bold goal to create a reimagined experience that has exceeded our expectations, with filing times as quick as four minutes for a cohort of returning filers. <\/p>\n\n\n\n
By asking only the questions most pertinent to an individual\u2019s tax situation, and leveraging the AI fields of natural language processing and machine learning TurboTax has made it possible for thousands of taxpayers to accurately file in record time, with minimal work.<\/p>\n\n\n\n
Having provided AI-driven experiences in our TurboTax products for millions of customers for many years, we\u2019re excited to see how the speed and simplicity of this radically simplified tax flow has benefited express lane users, 90% of whom are GenZ and Millennials. <\/p>\n\n\n\n
Here\u2019s what a few of them had to say:<\/p>\n\n\n\n
\u201cI love how much it\u2019s been streamlined to be easier than ever before, only taking a few minutes to file. I\u2019ve used this app for a while now and have never had any complaints, even telling my coworkers about it to make things easier for them as well! 15 out of 10 in my book!!\u201d<\/em><\/p>\n\n\n\n \u201cLiterally does all the work for me\u2026. it cut the hour I took each year and turned into like 5 minutes.\u201d<\/em><\/p>\n\n\n\n \u201cSuper easy and fast. I don\u2019t know much about taxes but this was a walk in the park!! Thanks turbo\ud83d\ude0f\u201d<\/em><\/p>\n\n\n\n Experimentation is built into Intuit\u2019s culture of tech innovation. Time and time again, we\u2019ve navigated major business, technology, and cultural shifts to create game-changing new experiences for consumers and small businesses through a tried-and-true approach to Customer-Driven Innovation<\/a> and Design for Delight<\/a>. <\/p>\n\n\n\n We look forward to what the future holds as we apply learnings from this year\u2019s express lane experimentation to fulfill our long-term vision for taxes done \u201cany way, any time, any tax situation, any device\u201d for even the most complex and nuanced tax situations.<\/p>\n","protected":false},"excerpt":{"rendered":" We’re testing a way for taxpayers to file in 10 minutes or less, applying years of tax expertise and AI innovation to create a radically simplified tax flow.<\/p>\n","protected":false},"author":151418428,"featured_media":9512,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rkv_browse_by_id":0,"rkv_cta_id":0,"rkv_optimize_for_pagespeed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"useModifiedDate":false,"customPublishDate":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[237496403,1392,237496409],"tags":[],"intuit_collection":[],"intuit_series":[],"coauthors":[1399,237496448],"class_list":["post-9495","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-innovative-thinking","category-news-social","category-tech-innovation"],"yoast_head":"\n![\"\"](\"https:\/\/intuitblog.com\/wp-content\/uploads\/2023\/04\/IntuitTurboTax_expresslane_RETURNCOMPLETE-1.jpg?w=473\")
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