Tax Magic presented by Avalara
Tax gets a twist with a mind-blowing performance from a professional mentalist. Stick around for close-up illusions, conversation-starting tricks, and a cotton candy treat.
Subject to change.
An agenda designed to drive your firm’s success
Intuit Connect 2025 Agenda
Sunday, October 26
| Time | Event | Description |
|---|---|---|
| 11:30 AM – 7:00 PM | Early registration | Grab your badge early and skip the line on Monday. |
| 1:00 PM – 4:30 PM | Pre-conference workshop | Join us for, "Find Your Story: How to Speak About Your Firm with Confidence and Clarity," a workshop designed to help grow your firm and strengthen relationships through your unique story. |
Monday, October 27
| Time | Event | Description |
|---|---|---|
| 7:00 AM – 7:00 PM | Registration | Check in, get your badge, and say hello to your Intuit Connect community. |
| 7:30 AM – 9:00 AM | Breakfast | Get day one off to a great start with breakfast. |
| 8:00 AM – 7:00 PM | Expo Hall | Start your day at the Expo Hall by visiting sponsor booths, engaging with Intuit experts, and building new partnerships. Plus, discover fun surprises inside. (Closed during Main Stage presentations.) |
| 9:00 AM – 10:00 AM | Breakout sessions | Gain insights from firm leaders, learn from business experts, and earn CPE credits in our breakout sessions. |
| 10:00 AM – 10:30 AM | Morning break | Visit the Expo Hall and network with fellow attendees. |
| 10:30 AM – 12:10 PM | Breakout sessions | Gain insights from firm leaders, learn from business experts, and earn CPE credits in our breakout sessions. |
| 12:00 PM – 1:30 PM | Lunch | Grab lunch, visit sponsor booths in the Expo Hall, and network with other members of the Intuit community. Or reserve a spot in one of our lunch and learn sessions. |
| 1:30 PM – 3:10 PM | Breakout sessions | Gain insights from firm leaders, learn from business experts, and earn CPE credits in our breakout sessions. |
| 2:30 PM – 4:00 PM | Mid-afternoon refresh | Visit the Expo Hall and network with fellow attendees. |
| 4:00 PM – 5:00 PM | Intuit Connect kickoff | Intuit Connect welcome Join thousands of your peers for the opening keynote that will set the stage for Intuit Connect. CEO Sasan Goodarzi will share our bold vision and highlight platform innovations designed to help you and your clients outdo what you thought was possible. External keynote Prepare to take-off with the high-energy inspiration of John Foley, former lead solo pilot of the U.S. Navy Blue Angels. With his signature “Glad to Be Here” talk, John will share lessons of trust, teamwork, and peak performance. His powerful message will ignite your purpose, elevate collaboration, and set the tone for an unforgettable event. |
| 5:00 PM – 7:00 PM | Welcome reception | Meet our sponsors and enjoy good music, good food, and good company. |
Tuesday, October 28
| Time | Event | Description |
|---|---|---|
| 7:30 AM – 7:00 PM | Registration | Check in, get your badge, and say hello to your Intuit Connect community. |
| 7:30 AM – 9:00 AM | Breakfast | Share breakfast with a side of peer-to-peer networking. |
| 8:00 AM – 7:00 PM | Expo Hall | Start your day at the Expo Hall by visiting sponsor booths, engaging with Intuit experts, and building new partnerships. Plus, discover fun surprises inside. (Closed during Main Stage presentations.) |
| 9:00 AM – 10:00 AM | Breakout sessions | Gain insights from firm leaders, learn from business experts, and earn CPE credits in our breakout sessions. |
| 10:00 AM – 10:30 AM | Morning break | Visit the Expo Hall and network with fellow attendees. |
| 10:30 AM – 12:00 PM | Keynote | Welcome Unlock the Science of People with Vanessa Van Edwards, bestselling author and behavioral investigator. In this energizing keynote, she’ll share research-backed strategies for building trust, sparking connection, and elevating influence. Walk away with practical tools to strengthen relationships and communicate with confidence—skills that will drive success in business and beyond. Innovation keynote Join Intuit leaders as we unveil the latest innovations designed to drive growth for you and your clients. We’ll showcase how our all-in-one platform is addressing today’s biggest challenges. |
| 12:00 PM – 1:30 PM | Lunch | Grab lunch, visit sponsor booths in the Expo Hall, and network with other members of the Intuit community. Or reserve a spot in one of our lunch and learn sessions. |
| 1:30 PM – 3:10 PM | Breakout sessions | Gain insights from firm leaders, learn from business experts, and earn CPE credits in our breakout sessions. |
| 2:30 PM – 4:00 PM | Afternoon refuel | Visit the Expo Hall and network with fellow attendees. |
| 4:00 PM – 4:30 PM | Keynote | In this fireside chat, Queen Latifah will share lessons learned from her remarkable career as a rapper, actress, producer, and entrepreneur. As a pioneering icon in hip-hop, an Oscar nominee, and a television star, she discusses the importance of authenticity, brand savvy, and embracing change while continuously evolving across music, film, television, and business. |
| 4:30 PM – 7:00 PM | Expo Hall | Explore the Expo Hall by visiting sponsor booths, engaging with Intuit experts, and building new partnerships. Plus, discover fun surprises inside. |
| 7:00 PM – 9:30 PM | ConnectFest | Celebrate community with a night of music and fun at Jewel Nightclub. |
Wednesday, October 29
| Time | Event | Description |
|---|---|---|
| 7:30 AM – 11:30 AM | Registration | Check in, get your badge, and say hello to your Intuit Connect community. |
| 7:30 AM – 9:00 AM | Breakfast | Join fellow attendees for breakfast and networking opportunities. |
| 8:00 AM – 11:30 AM | Expo Hall | Start your day at the Expo Hall by visiting sponsor booths, engaging with Intuit experts, and building new partnerships. Plus, discover fun surprises inside. (Closed during Main Stage presentations.) |
| 9:00 AM – 10:00 AM | Breakout sessions | Gain insights from firm leaders, learn from business experts, and earn CPE credits in our breakout sessions. |
| 10:00 AM – 11:30 AM | Morning break | Visit the Expo Hall and network with fellow attendees. |
| 11:30 AM – 12:30 PM | Keynote | Accountant Panel Hear from some of the top firm leaders as they share their real-world experiences and advice regarding the future of advisory. The panel will explore lessons from their growth journeys as CAS leaders, the role of technology in navigating scarce talent and rising client demands, and how firms can adapt and upskill for long-term success. Fireside Chat: Leading in Uncertain Times - Brené Brown Join bestselling author and researcher Brené Brown for a powerful fireside chat exploring how leaders can build strong, human-centered organizations in an AI-powered world. Expect insights on courage, connection, and the leadership we need to unlock our teams’ full potential and shape the future of work. |
| 12:30 PM | Intuit Connect concludes | Cheers to another year of celebrating our Intuit community! |
Must see moments at Intuit Connect
Intuit Booth
Explore powerful new tools and get the inside scoop on the latest product solutions and innovations, including brand new tools for our accountant partners.
ConnectFest
Celebrate community with a night of music and delight at the Jewel Nightclub.
ConnectQuest
Play ConnectQuest and turn your fun event experiences into cool prizes. The game will be available in the event app in late September.
Intuit Theater
Get a front row seat to explore in-depth demos highlighting the many benefits of our connected platform.
Sponsored fun and games
Explore the Expo Hall for exciting experiences that will delight.
