News It’s a brand new day for Intuit! We’re thrilled to unveil our new Intuit logo, which represents our evolved Intuit identity. We’ve made significant advancements over the last few years to become a global financial technology platform company that truly powers prosperity for the people and communities we serve,” says Lara Balazs, Intuit EVP, chief marketing officer and general manager, Strategic Partner Written by Intuit Blog team Published Aug 25, 2022 - [Updated Nov 17, 2022] 1 min read We’re thrilled to unveil our new Intuit logo, which represents our evolved Intuit identity. We’ve made significant advancements over the last few years to become a global financial technology platform company that truly powers prosperity for the people and communities we serve,” says Lara Balazs, Intuit EVP, chief marketing officer and general manager, Strategic Partner Group. “We’ve added Credit Karma and Mailchimp to the platform, welcomed millions of new customers, prepared students for today’s jobs and created thousands of new jobs, all with the goal to solve the biggest challenges facing our customers and communities.” It’s time our identity reflects what we’re able to deliver for our customers every day. Our refreshed identity will be expressed through a new Intuit logo, a refreshed core blue color, an evolved visual identity system, and an updated display of our cornerstone brands together with the Intuit brand. The next chapter in our company’s history starts today as we begin rolling out our new brand identity to our employees and customers around the world. Previous Post Intuit responds to U.S. Federal Trade Commission lawsuit Next Post Intuit opens new Canadian headquarters in Toronto as part of… Written by Intuit Blog team Our team of contributors loves to uncover inspiring stories and share helpful tips to help power your prosperity. Browse Related Articles Taxpayer Empowerment Simplifying Family Tax Credits: Why it Matters and What Can Be Done News Intuit UK Gender Pay Gap Report Innovative Thinking Intuit Survey: U.S. High School Students Want Financial Education at School Social Responsibility Building financial confidence for today’s generation Social Responsibility Intuit partners with The Farmlink Project to address climate change and combat food waste Life at Intuit How to become a better trans+ and non-binary ally Life at Intuit Here’s how women at Intuit inspire inclusion Taxpayer Empowerment Powering prosperity for women means addressing gender inequities in the tax code Job Readiness Powering prosperity, one community at a time Taxpayer Empowerment Setting the record straight on tax preparation