News It’s a brand new day for Intuit! We’re thrilled to unveil our new Intuit logo, which represents our evolved Intuit identity. We’ve made significant advancements over the last few years to become a global financial technology platform company that truly powers prosperity for the people and communities we serve,” says Lara Balazs, Intuit EVP, chief marketing officer and general manager, Strategic Partner Written by Intuit Blog team Modified Nov 17, 2022 1 min read We’re thrilled to unveil our new Intuit logo, which represents our evolved Intuit identity. We’ve made significant advancements over the last few years to become a global financial technology platform company that truly powers prosperity for the people and communities we serve,” says Lara Balazs, Intuit EVP, chief marketing officer and general manager, Strategic Partner Group. “We’ve added Credit Karma and Mailchimp to the platform, welcomed millions of new customers, prepared students for today’s jobs and created thousands of new jobs, all with the goal to solve the biggest challenges facing our customers and communities.” It’s time our identity reflects what we’re able to deliver for our customers every day. Our refreshed identity will be expressed through a new Intuit logo, a refreshed core blue color, an evolved visual identity system, and an updated display of our cornerstone brands together with the Intuit brand. The next chapter in our company’s history starts today as we begin rolling out our new brand identity to our employees and customers around the world. Previous Post Intuit Responds to U.S. Federal Trade Commission Lawsuit Next Post Intuit opens new Canadian headquarters in Toronto as part of… Written by Intuit Blog team Our team of contributors loves to uncover inspiring stories and share helpful tips to help power your prosperity. Browse Related Articles Life at Intuit 5 ways Intuit is building a great virtual sales culture Global Stories The transformative power of foundational technology Innovative Thinking How Intuit Combined Advanced AI and Human Expertise to Reshape the Future of Finance for 100M+ Customers News Ahead of the U.S. Federal Trade Commission Administrative Hearing Innovative Thinking Helping taxpayers make the most of the 2023 tax season Customer Stories Building wealth over looking rich online with The Millennial CPA Customer Stories A London-based accountant rides the wave of digital transformation Customer Stories Helping taxpayers make the most of the 2023 tax season Customer Stories Carving out a niche: from frustrated cook to happy knife sharpener Intuit Experts Harnessing the power of the platform: Intuit’s innovative approach to power prosperity