COVID-19 created distinct challenges for Canadians, and start-ups are no exception. To support startups solve the financial pressures facing consumers and small businesses, we launched the Intuit Prosperity Accelerator program, in partnership with Highline Beta. The program helped the companies better understand their customers, enhance their product offerings and expand their reach. Of the startups that participated in the program, 75 percent have gone on to accelerate growth by closing funding rounds and partnerships.
“As a startup, getting access to the minds and potentially game-changing opportunities with a huge company like Intuit is invaluable.”
Jesse Abrams, Co-founder & CEO at Homewise0
2020 Intuit Prosperity Accelerator Alumni
Innovation in Action
Dryrun’s experience with the Intuit Prosperity Accelerator
Using Design 4 Delight principles, Dryrun built a prototype to garnered customer feedback. This identified a key target market and resulted in a feature integration into their core product today.