News Intuit to Acquire Mailchimp For two-thirds of small businesses, finding new customers is their biggest obstacle, and more than a quarter struggle to retain existing customers. Even so, nearly three-quarters of small businesses have not adopted a customer relationship management solution. We are excited to share our plans to acquire Mailchimp, a world-class, global customer engagement and marketing platform Written by Intuit Blog team Modified Mar 28, 2022 1 min read For two-thirds of small businesses, finding new customers is their biggest obstacle, and more than a quarter struggle to retain existing customers. Even so, nearly three-quarters of small businesses have not adopted a customer relationship management solution. We are excited to share our plans to acquire Mailchimp, a world-class, global customer engagement and marketing platform for growing small and mid-market businesses. Mailchimp will advance our mission to power prosperity around the world for consumers and small businesses, alongside TurboTax, QuickBooks, Mint, and Credit Karma. Together, Mailchimp and QuickBooks will help small and mid-market businesses overcome financial challenges, and solve their biggest barriers to growth — getting and retaining customers. With Mailchimp, we will work to deliver on the vision of an innovative, end-to-end customer growth platform for small and mid-market businesses, allowing them to get their business online, market their business, manage customer relationships, benefit from insights and analytics, get paid, access capital, pay employees, optimize cash flow, be organized and stay compliant, and have experts at their fingertips. Adding Mailchimp furthers our vision to help our customers grow and run their businesses, allowing them to thrive. For more information, visit our investors website. Previous Post Accelerating Technology Innovation to Better Help Consumers Solve Their Most… Next Post Introducing our Partnership with the LA Clippers and Groundbreaking for… Written by Intuit Blog team Our team of contributors loves to uncover inspiring stories and share helpful tips to help power your prosperity. Browse Related Articles Customer Stories In their own words: UK small businesses and accountants share their advice to policymakers News Gen Z would rather talk about anything but their finances Social Responsibility What does ally mean in the workplace? Social Responsibility Top 3 career tips from one of Intuit’s design leaders Social Responsibility 26 Black-owned small businesses you’ll love Life at Intuit Building Inclusion: How our Asia Pacific Network creates purposeful connection News Information about a recent Mailchimp security incident News Intuit is helping taxpayers take control of their finances in 2023 Innovative Thinking 5 tech trends Intuit leaders are watching in 2023 Social Responsibility Why accessibility matters—and how to make it work