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Our commitment to free personal finance education

At Intuit, our mission is to power prosperity by putting more money in people’s pockets and ensuring they have confidence in all their financial decisions. We believe one of the best ways to achieve this goal is to help provide personal financial education during adolescence, allowing teens to enter adulthood with the financial knowledge they need to succeed.

Why financial education matters to us

Today, only 27%1 of all high school students are required to take a personal finance course. And that number is significantly lower in low-income communities.


While the number of states with a mandate for students to take a personal finance course has been increasing, the fact is the majority of students today will graduate without knowing how to save, budget, or manage credit, just as they are about to start making serious financial decisions that will impact their future.


For 40 years, Intuit has been focused on helping our customers achieve financial confidence. We’ve leveraged that experience, and our technology, to create a comprehensive program to help students become the first financially literate generation. We’re on a mission to help the today's generation prosper.


1. https://www.cnbc.com/2022/04/22/nearly-25percent-of-us-students-have-access-to-personal-finance-education.html

Our commitment to student data privacy

 Intuit for Education is a signatory to the Student Data Privacy Pledge, joining an extensive list of companies like Apple and Blooket. The Future of Privacy Forum and The Software & Information Industry Association introduced the Student Privacy Pledge to establish principles and standards for participating companies regarding the collection, maintenance, and use of student personal information. These commitments detail federal law and regulatory guidance regarding the collection and handling of student data, and encourages participating companies to clearly articulate these practices.

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How we’ve impacted students together

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Bridging the financial literacy gap

We’ve already helped 2.5 million students through our financial literacy programs and product simulations. Our differentiated and experiential learning style has led to students using our programs feeling confident in the concepts they have learned.

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Dedicated to improving educational equity

Intuit believes that every student should have the opportunity to prosper, regardless of the ZIP code they live in. Through our Prosperity Hub School District program, we are able to focus on educational equity issues through programming, grants, and donations to districts around the world.

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Empowering student entrepreneurs

The Intuit food truck program is a distinct program offered by Intuit Corporate Responsibility to engage students at qualifying school districts in an "internship on wheels" as they learn about the management and operation of a food truck business, helping them to build culinary, technical, entrepreneurial, and durable skills along with financial literacy in a real-world setting. The program uses a simulated workplace model, in partnership with school district CTE (Career and Technical Education) pathways, and includes curriculum, training, as well as the opportunity to receive an actual food truck and operational grants. By providing students with the opportunity to learn by doing, the Intuit food truck program aims to support the development of a new generation of small business owners and entrepreneurs.

Data privacy

We're committed to keeping your students' data safe. When you use Intuit for Education, you trust us with your information, and we want you to feel secure in your choices. We help safeguard that data and protect your privacy by using industry-leading technology and practices.

Help us move our mission forward

Everyone deserves the opportunity for financial success. Whether it’s helping adults file their taxes or providing personal financial education to students, we're here to help people feel confident with finances.

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